The shopping cart icon which may appear next to an offer in ScanPower MOBILE or in the price pop-up indicates that the specific offer has the Buy Box. The Buy Box is the box on a product detail page where customers begin
the purchase process by adding items to their shopping carts.
A key feature of the Amazon platform is that the same product can have multiple sellers. If more than one seller offers the same product in "New" condition, they may compete for the Buy Box for that product. Sellers must qualify for Buy Box Eligibility in order to compete for Buy Box placement. Amazon ties Buy Box eligible status to specific seller performance criteria that determine which sellers have consistently provided customers with a great buying experience.